This startup entrusted us with the complete creation of its identity, from naming to brand universe. As it operates in the field of collaborative robotics, we found the name Radius, which refers both to the arms of the robots and to the radius and angles formed when they operate. The colours were chosen to integrate well into industrial environments such as factories. We were also commissioned to translate this new image onto the web.
Working with a robotics startup from the ground up gave us the opportunity to shape a complete brand identity that speaks to innovation and precision. Creating the Radius brand allowed us to bridge the technical world of collaborative robotics with thoughtful design that resonates in industrial environments.
making connections
819 373-3535
[email protected]
445, rue des Volontaires, bur. 212
Trois-Rivières (QC) G9A 2E7