Développement Mauricie’s mission is to stimulate regional economic development by promoting consultation between its members and supporting the emergence of structuring projects. The organization oversees several projects such as Attractivité Mauricie, the Défi OSEntreprendre and Entrepreneuriat Mauricie.
With the hiring of new resources and the implementation of various projects within the organization, it had become essential for Développement Mauricie to have a showcase bringing together its global offer. The organization wanted to publicize its offer, more particularly the projects and initiatives of Mauricie partners via an attractive and evolving website. We therefore relied on a clean design respecting the brand image already in place and we applied a user experience strategy in line with the established objectives in order to gain notoriety and visibility with partners in socio-economic development.